Anthro Vision

About this book

Tett reveals how anthropology can make sense of the corporate world. She outlines how anthropology helps explain consumer behaviour, revealing the 'webs of meaning' that underpin our shopping habits, and unpicking the subtle cultural shifts driving the rise of green business. She explores how anthropology can shed light on the workplace. And she shows how we can all use anthropology in our own lives, too: helping us make better decisions and navigate risk