The Tao of Strategy : How Seven Eastern Philosophies Help Win in Today's World

About this book

Ancient wisdom from the East's great philosophers and lessons from modern-day business leaders combine to unlock strategic thinking and spark breakthroughs An engaging examination of the wisdom of Confucius and the strategies of The Art of War, the mindfulness of the Buddha and the perspectives of the Bhagavad Gita, as well as the advice of The Tao Te Ching and the fun of playing the ancient board game of Go, this book presents alternative, creative paths to open up strategic thinking. It highlights a range of companies, from earth-moving equipment manufacturers Komatsu and Caterpillar to technology providers Infosys and Sun Microsystems to financial institutions Bank of America and Goldman Sachs. Interviews with chief executives from China Steel, PTT Group, Bacardi, Rodale Press, Aston Martin and others reveal how insights from Eastern philosophy inform the strategic decision-making of organisations and leaders around the world. The Tao of Strategy provides novel ways to successfully navigate the global marketplace for today's organisational strategists-executives, managers, consultants and the business students who aspire to join their ranks. Review A tour de force of ancient wisdom and its application in the modern world, properly illustrated with examples. It bridges Western and Eastern concepts of strategy to provide surefire solutions in the business arena -- Deepak Parekh, former chairman, HDFC An insightful expedition into the world of Eastern philosophies . . . A relevant book for the future of management as the world look eastwards for new ideas in a complex geopolitical environment -- Harsh Goenka, Chairman , RPG Enterprises The Tao of Strategy infuses Eastern ideas and wisdom into modern management pedagogy; an essential read for entrepreneurs and strategists -- R. Gopalakrishnan, former executive director, Tata Sons Ltd, and author A discerning blend of Eastern philosophy and modern strategic thinking that is deeply pertinent in today's evolving global landscape . . . An essential companion for the next generation of leaders poised to make their mark on the global stage -- Amitabh Kant, G20 Sherpa, former CEO, NITI Aayog, and author A highly intriguing, but equally relevant, thesis for Western-trained minds . . . A new mindset and a panoramic perspective derived from seven Eastern philosophies . . . coupled with hard data is the Tao (the way) forward . . . A must-read -- Hrishi Bhattacharyya, former senior VP, Unilever, and author Book Description A melding of Eastern philosophies and Western management practices for a concise package of intuitive concepts and applicable lessons to drive strategy and success! About the Author L.J. Bourgeois III is Emeritus Professor and Senior Fellow at the Center for Global Initiatives at the Darden School of Business and author of Strategic Management: From Concept to Implementation. Serge Eygenson is a Washington, D.C.-based consultant at a leading strategy consulting firm. Based in Bangkok, Kanokrat (Mint) Namasondhi is a consultant at a global management consulting firm and a CFA charterholder.